Marketing Advisory Committee

Florence Hardouin chairs the UEFA Marketing Advisory Committee
Florence Hardouin chairs the UEFA Marketing Advisory Committee ©Getty Images

The Marketing Advisory Committee:
a) discusses the general marketing strategy for all UEFA competitions for the attention of the Executive Committee;
b) advises on matters concerning the relationship between UEFA and its various marketing and media partners;
c) fosters exchanges between national associations and/or clubs on marketing and media matters;
d) monitors development and evolution of the industry;
e) discusses topics dealt with by other committees that also concern UEFA's marketing and media activities.