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INTERSPORT Finland backs WOMEN'S EURO

Published: Monday 27 July 2009, 12.00CET
INTERSPORT Finland has been appointed both as national supporter and official sports shop of UEFA WOMEN'S EURO 2009™, taking place in Finland between 23 August and 10 September.
INTERSPORT Finland backs WOMEN'S EURO
Twelve teams will contest UEFA WOMEN'S EURO 2009™ in Finland ©Sportsfile
Published: Monday 27 July 2009, 12.00CET

INTERSPORT Finland backs WOMEN'S EURO

INTERSPORT Finland has been appointed both as national supporter and official sports shop of UEFA WOMEN'S EURO 2009™, taking place in Finland between 23 August and 10 September.

INTERSPORT Finland has been appointed both as national supporter and official sports shop of UEFA WOMEN'S EURO 2009™ in Finland. Twelve teams are contesting the final round between 23 August and 10 September.

Worldwide leader
INTERSPORT, the worldwide leader in the sporting goods retail market, is also the market leader in Finland. In its role as official sports shop, INTERSPORT Finland will distribute UEFA WOMEN'S EURO 2009™ branded merchandise through their retail outlets in the tournament's four host cities of Helsinki, Lahti, Tampere and Turku.

Official on-site retailer
In addition, INTERSPORT Finland will also act as the official on-site retailer, selling a broad range of products at each of the championship's five stadiums. The line of merchandise will be available at selected INTERSPORT shops in the host cities from August, and in the stadiums at the tournament.

Right partner
"Based on the great collaboration we experienced with INTERSPORT during UEFA EURO 2008™, we are convinced that UEFA has chosen the right partner to make sure that high-quality products are offered to the football fans in Finland," said UEFA commercial director Philippe Margraff.

Good co-operation
"With UEFA WOMEN'S EURO 2009™ in Finland we will continue our good co-operation with UEFA in football, one of our major sport categories," added Franz Julen, CEO of IIC INTERSPORT International Corp. "We are proud to be a national supporter and our retail experience together with INTERSPORT Finland's strong football market position will further contribute to a successful event."

Last updated: 13/04/12 5.09CET

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