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UEFA President wins WFS Best Executive award

UEFA President Aleksander Čeferin has been named 2021 Best Executive in the prestigious World Football Summit (WFS) Awards.

UEFA President Aleksander Čeferin has been honoured for 'exemplary leadership'
UEFA President Aleksander Čeferin has been honoured for 'exemplary leadership' UEFA

Mr Čeferin receives the honour for what WFS describes as “his exemplary leadership in combating the European Super League and delivering a hugely successful UEFA EURO 2020 tournament in the midst of a global pandemic.”

The UEFA President will receive the award at the WFS Europe conference in Madrid on 22 September.

‘Inspiring management’

WFS is a renowned global business, communication and networking platform for the football industry, and the WFS Awards celebrate, among others, the innovative, forward-thinking and impactful work of executives across the world.

“The WFS Awards judges acknowledged Čeferin’s inspiring management during what has been a uniquely testing time both for UEFA as an organisation and the football world as a whole,” a statement said.

‘Swift, firm and coordinated response’

WFS recognised Mr Čeferin’s skill in steering UEFA through this year’s European Super League crisis – “which he met with a swift, firm and coordinated response in collaboration with stakeholders from the wider football community.”

It added that the UEFA President had also successfully met the challenge of dealing with the impact of the Covid-19 pandemic which led to UEFA EURO 2020 being postponed by a year to summer 2021.

“Under Čeferin’s stewardship,” the statement said, “UEFA managed to overcome the many complex obstacles that could have put the tournament itself at risk, leading to its successful conclusion in July 2021.”