Turkish Airlines becomes the first airline to partner with the UEFA Champions League, with the 2023 final to take place in Istanbul
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UEFA has today announced Turkish Airlines as an official partner of the UEFA Champions League. As part of the deal, Turkish Airlines will also partner with the UEFA Super Cup, the UEFA Futsal Champions League finals, and the UEFA Youth League finals.
This prestigious partnership, which will be one of the most important sponsorship deals in the history of Turkish sports, carries particular importance with this season’s UEFA Champions League final taking place at Istanbul’s Atatürk Olympic Stadium on 10 June 2023.
Guy-Laurent Epstein, UEFA marketing director
“The UEFA Champions League is the world’s greatest club competition, and we are delighted to have Turkish Airlines on board as a partner. We both share a global reach, connecting fans across continents and we are delighted that their debut season as a partner will culminate in the final of this prestigious tournament taking place on home soil in Istanbul. We both share similar passions, and truly believe that the sky is the limit when it comes to our partnership.”
Prof. Ahmet Bolat, Turkish Airlines’ Chairman of the Board and the Executive Committee
“As the Flag Carrier Airline of our country, we are proud of our sponsorship of the UEFA Champions League, one of the biggest sports competition in the world. With our country spreading its wings towards the 100th anniversary of our Republic, we are taking the Turkish Airlines brand to new heights. With this sponsorship, we will carry the Turkish Airlines brand throughout the world and bring the whole world together in Istanbul on June 10, 2023. We believe in the unifying power of sports that brings different cultures together and we aim to continue to take part in the world’s leading tournaments.”
This is not the first time that Turkish Airlines has partnered with a UEFA competition. In December 2015, Turkish Airlines became the first airline to partner with UEFA as its official airline sponsor for UEFA EURO 2016, which took place in France.
Turkish Airlines joins Heineken, PlayStation, PepsiCo, Mastercard, FedEx, Just Eat Takeaway.com and OPPO as official global sponsors of the UEFA Champions League.