A new visual identity has been created especially for this season's UEFA Champions League final, which will take place at the Olympiastadion in Berlin on Saturday 6 June 2015.
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UEFA has today unveiled a new visual identity created especially for the 2015 UEFA Champions League final, which will take place at the Olympiastadion in Berlin on Saturday 6 June.
Each year, UEFA creates a new final identity for its flagship competition, the UEFA Champions League. Careful consideration is given to which elements of the host city to include, ensuring the identity has a local flavour. The overall objective of the final identity is to provide a truly unique and memorable experience that lives long in the minds of fans, players and partners alike.
The final concept for 2015 is 'Champions Unite' and is based on the idea that the best clubs in Europe will meet in Berlin, competing to win the UEFA Champions League trophy. The 2015 final identity features two well-known landmarks: the Olympiastadion and the Brandenburg Gate, which is a symbol of a united Germany and Europe. It also holds special cultural significance as Berlin's meeting place for people to celebrate key sporting events from around the world. The Olympiastadion is just as impressive and is the perfect venue for the 2015 final, bringing fans together to witness one of the most impressive sporting events on the planet.
These two famous landmarks are brought together to signify an open welcome to the city of Berlin. The iconic trophy rises up from the stadium and provides further context to the competition's positioning – the best of the best on the ultimate stage. The concept brings together people, cultures and ideas as two teams compete for the most treasured prize in European club football.
The event design for the 2015 UEFA Champions League final in Berlin can be downloaded from UEFA.org.