UEFA Women’s EURO 2025 unveils Maddli’s School of Football

UEFA has today launched Maddli’s School of Football, an innovative, free-to-access educational programme that uses UEFA Women’s EURO 2025 elements to offer school-age children six engaging lessons in sport, mathematics, language, art, music and science, with each lesson including a physical movement and activity section to promote a lifelong connection to exercise. The programme is available to all in English, French, German and Italian.

Maddli’s School of Football is designed for parents, coaches, and teachers to integrate into school lesson plans, football training sessions and community programmes. Each module is carefully aligned with clear learning objectives through subject based challenges, promoting personal growth, social development and a lifelong love of movement and learning.

The new project is part of the UEFA Football in Schools programme, which aims to foster a love for the beautiful game among schoolchildren and promote a healthy and active lifestyle. More than three million children across Europe have enjoyed access to the game thanks to the UEFA Football in Schools programme since its launch in 2020. It is also a key initiative of the UEFA Women’s Football Strategy, which strives to support national associations and their governments in ensuring that girls have access to football through school programmes.

Nadine Kessler, UEFA managing director of women’s football, said: “UEFA Women’s EURO 2025 is set to be an unforgettable celebration, and Maddli’s School of Football is a fantastic example of how the power of football can reach far beyond the pitch to support, engage and empower the next generation. This initiative blends the thrill of the tournament, a passion for football and teaching valuable life lessons. It’s a great reflection of the UEFA Women’s Football Strategy and the UEFA Football in Schools programme – helping to spark a lifelong love of the game in young people across Europe.”

Juventus and Switzerland forward Alisha Lehmann is supporting the launch of the programme alongside the official mascot of the tournament, Maddli. The spirited Saint Bernard puppy is named after Madeleine Boll, the first-ever female licensed footballer in Switzerland.

"I’m so proud to support the UEFA Football in Schools programme – football has given me so much, and I want every child to feel that same joy and belonging,” said Alisha Lehmann.

Women’s EURO 2025 takes place in Switzerland from 2 to 27 July, across eight host cities. Visit UEFA.com for more information.