The world is experiencing unprecedented change and this brings great opportunities for football. The UEFA innovation hub is a vehicle for future-proofing UEFA and ensuring we stay one step ahead of the latest trends to shape the future of our sport.
What are we looking for?The UEFA innovation hub is looking for new partners to transform football. If you work as part of a start-up or for another organisation and share our philosophy, please apply now at the bottom of this page. We are looking for partners that align with our 2019–24 strategy and that have a unique and differentiated product/service that will improve UEFA. The team must be talented, passionate and professional, as well as able and willing to run a pilot with us during an acceleration period. Additionally, sustainability must remain close to their core. Please see our FAQ for more details.
Our approachThe UEFA innovation hub was established in 2018 as a response to ever-changing habits and an increasingly demanding environment for football. Through new partnerships and diverse collaborations with a wide range of stakeholders (including start-ups, academic institutions, cross-sport federations and more) the innovation hub will support UEFA in adapting to these changes and delivering the 2019–24 UEFA strategy. One important step in this direction is UEFA’s pioneering role in the canton of Vaud’s sport innovation hub, the Silicon Valley of Sport, in Lausanne, Switzerland.
Our philosophyInnovation is about more than digital transformations and using the latest technologies. It is also about how we catch trends, anticipate the future and operate with agility in order to remain relevant. We provide a framework to facilitate agility towards UEFA’s vision that sits in line with the changing football and entertainment landscapes. Not only does this involve leveraging the technologies and skills of external partners, but it relies on combining this with UEFA’s own talent and unconventional ways of thinking to drive change.